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We continue our PPC advertising series with an evaluation of Snapchat as a platform to place your ads. Here, we talk about advantages, disadvantages, and how you can use PPC advertising to target Millennials. Read More
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A new guest post by John Stevens highlights seven case studies which outline explosive mailing list growth. Here are some ways to get more people, more hungry customers to come to your expertly designed landing pages.
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Microcopy can be as important as the copy, as it helps guide users along the path to conversion. The right copy can increase conversion rates in pages, email, and more. Learn more about microcopy in this fascinating new article on our blog. Read More
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You keep hearing that the money is in the list, but if the list isn't getting your emails, that potentially means lost revenue. Elna Cain has brought together 14 of the most potent tips to keep your email away from the spam filter. Read More
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Exit surveys can contribute to lead generation by helping you tap into the reasons why users are leaving your site. Mike Dane of TruConversion talks about exit surveys and how you can make the most of your visitors in this guest post. Read More
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