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Successful online advertising strategies rely on high viewability rates.

The more an ad is seen, the greater the chances are the user will make a purchase.

This used to be an easy feat for advertisers and marketers. But today, they battle savvy internet users, ad blockers, and faulty ad anal Read More

If you apply this strategy to your content, you’ll waste less brainpower trying to come up with new things to write about, and you’ll get really good at writing about the subjects you know well. Read More

Here's a look at what you need to do on the non-techie side of things before you go live. A little bit of planning up front will make the world of difference in the outcomes of your live videos. Check out my tips and a checklist for going live and please share your tips too! Enjoy! Read More

The small business community online shared everything important websites to technical and motivational advice this week. The goal was to provide more resources and knowledge to help grow your small business during the early days of 2017.
See a collection of these resources and other information be Read More

What can your business do to promote equality in the workplace? This article looks at hiring practices, recruiting, employee evaluations, and even work hours. Start the new year off with a fresh perspective. Read More

“Who’s perfect?”

“No one!”

This is a common dialogue I have with my daughters when they make mistakes — as we all do. I’m a big fan of not aiming for perfection but rather trying to be the best version of yourself. Read More

A new offering from virtual reality company Oculus, now owned by Facebook, could have interesting implications for small businesses. Oculus Rooms and Parties are new features for Gear VR users. They’ll also be available on Oculus Rift devices in 2017.
Parties are essentially group voice calls that Read More