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Winning in business means knowing your numbers.
Without the right business reports you may be losing without knowing Read More

One of the biggest questions in marketing is ‘what is the role of marketing in the future of business?’ So as we start to wind down the Future of Marketing interview series, I am happy to be addressing that question here. Read More

Learn why marketing automation technology is the essential technology for creating marketing that people love. Read More

In a recent conference, I was asked my opinion on what is the biggest opportunity in B2B Content Marketing? Read More

I understand that as a business person, your marketing strategy is a crucial part of your business. Since the technology nowadays have going more and more online and mobile, many businesses tend to hire online advertising agency to manage their marketing functions. However, choosing the right adver Read More

Marketing your small business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. Here are some tips that you can easily implement into your monthly routine. Read More

Yes! Alexa Rank matters, sorry I just had to be blunt about it. Alexa rank is simply a numerical position of your site compared to all the other sites in the world. For example, Google and Facebook are the two most visited sites in the world and thus occupy the top two positions. Read More

Your brand image is the face of your brand. It is the first thing your target audience sees when first introduced to you. What do you suppose goes through their mind when they see your brand image? Read More

Call it the universal truth for retailing; retailers are committed to making the most of every shopper visit but it's often easier said than done. If you're operating a large franchise or retail organisation, the way you advertise your instore promotions and ticketing can have a big impact on your Read More

As the gaming industry continues to grow and diversify, businesses have identified a great opportunity to advance their branding in new and innovative ways. Check out how companies are using online games to interact and engage with customers and colleagues. Read More