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Non-Japanese are often frustrated by Japanese colleagues who do not give sufficient direction or opinions. It can feel like pulling teeth to try to get clear guidance… Read More

Q: What are the differences between QR codes and bar codes?

A: Traditional bar codes — like the ones you see in the supermarket — are linear, one-dimensional bar codes that can typically only hold about 20 alphanumeric characters in its code. A QR code is two-dimensional and can hold thousands o Read More

If communication strategies can be created based on personality type, why can’t there be marketing strategies based on the same thing? So why not create a marketing strategy that suits your style? Here are things to consider. Read More

Okay, you know that I love SEO and online marketing and talk on same, practice same and yes, even “live” same day-in and day-out…but something that may be new to you all, is my love of the whole premise of what crowdfunding is – and what it can be too!

First a definition – directly from Wikiped Read More

For many people, franchising is a much better way to do business than starting up their own company. However, franchising is not the right choice for everybody. So, how do you know if franchising is the right choice for you? Read More

StumbleUpon is one of those sites we've had on our radar for quite some time. We covered the company's redesign last year, which re-focused the site on topic features. So when StumbleUpon snuck in a strange change the other day without telling anyone, we were shocked. This update made it impossible Read More

There is no road map that shows you how to be a good boss, but Emily has some tips that will get you on your way. Read More

A lot of people expend resources (time, money and effort) on improving their SEO. But SEO is no longer as important as it once was. Businesses need to shift their focus to improving their "social influence". Read More

If you do have some sort of a marketing budget, then one of the cheapest and most effective ways to generate leads is solo ad marketing. A solo ad is simply finding someone in your niche or industry who has a large list, and asking them to send out an email to their list. Read More

Sydney Finkelstein, the Steven Roth Professor of Management at the Tuck School of Business at Dartmouth College, published “Why Smart Executives Fail” 8 years ago. In it, he shared some of his research on what over 50 former high-flying companies – like Enron, Tyco, WorldCom, Rubbermaid, and Schw Read More