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Let's talk about convincing people to believe you. The very best strategy to achieve this is to use a method that was created by the legendary direct mail copywriter, Eugene Schwartz. Read More

Tint is a new service that allows you to aggregate content from Facebook Pages, Twitter, Instagram, Pinterest, Youtube, and even RSS feeds, and then embed the r Read More

Social media is used by businesses to increase brand loyalty, share new products, and even gain new customers. Every company uses social media differently, some more successfully than others. Below are ways to tell if your company is a social media success. Read More

As a new-ish blogger, do you ever feel overwhelmed? Here are 7 real world business principles that make blogging easier to manage. Read More

What form should your small business take? The options open to you are varied depending upon the company in which you reside. As Michael Quinn, an accountant and attorney, explains the advantages and disadvantages of running your business as a sole trader in Australia. The arrangement would be roug Read More

There are many potential writers for your small business Website or other copywriting needs. However, copywriter Kate Toon insists that when hiring someone to do your marketing copy, only someone with background working at an advertising agency can give you the experience you need. Of course, Kate Read More

I was doing my due diligence by asking a lot of questions and a lot of scammers might have been scared off by that and just hang up. Not these guys! Not only did they have an answer for every question I asked but they were getting annoyed with ME (the person THEY called) because I was questioning t Read More

Social media marketing is a vast landscape.

When you decide it’s time you started making better use of social media to promote your small business, it’s easy to get distracted for hours looking at all the different social networks and wondering:

‘Which of these should I be Read More

The right title is about a lot more than just using a larger font size and bolding the words – it can take a good article and make it great. Read More

It’s clear that it’s better to have a larger and more targeted audience, but how can you get more social media followers? There are tons of different ways you can build your following, and here are 3 quick ways you can implement to get quick results. Read More