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We've all heard about Facebook CEO Mark Zuckerberg's encounter with the penal system. Now let's find out what it means to marketers.

Facebook is an advertising hub for millions of brands around the world spending billions of dollars each year. At this point, if anything goes wrong with Facebook, Read More

Google Analytics is a fantastic tool, but in my experience more than 80% of the companies actively using it, are not getting everything out of it. Or even worse, are not able to increase their bottom line.

There are a lot of factors that determine how useful a tool is for your organization.

I Read More

Print industry is undergoing transition. Gradually but significantly the industry is shifting towards digital platform and for good reasons. It is driven by the necessity of the enablement of e-commerce into the conventional print industry which is ravaged by digital technologies. Certain factors r Read More