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By Gregg Schwartz

Every business owner or entrepreneur needs to know how to sell, whether or not their job title involves the word “sales.” Chances are, you’d like to get better at selling. But how? Sales skills can be taught, but before you spend money on expensive sales training, one of the be Read More

Deciding on how best to use social media for B2B can be challenging. In an effort to explain how social media can be used, I’d like to draw your attention to a recent Irish example that I’m actively involved with, the National Software Centre. Read More

Blogging is truly one amazing adventure every likeminded should explore or embark on, don’t you think? Being in the blogging world has taught me a lot of things, even more than I can ever imagine. I am a full time … Continue reading → Read More

Being a HR consultant is a constant challenge, but a rewarding one for dynamic duo, Anne and Victoria Pettit of Compettitive Resources. Victoria outlined the many areas of responsibility that they cover for their clients, offering an perspective on the importance of the roles they play. Read More

The Penguin algorithm, which is responsible for weeding out webspam, has finally been released in version 2.0 (even though this is technically the 4th update to Penguin).

Find out everything you need to know about Penguin and this latest update... Read More

Here are 7 common mistakes that people and businesses make on social media that can cost you followers and business. These mistakes are easy to make whether you're using social media as a business or as a personal brand. Check 'em out and make sure you aren't susceptible to these fatal flaws! Read More

SEO doesn’t need to be a mystery – thankfully there are lots of tools out there to help. Here are some of the best free SEO tools which will help you gain a better understanding of SEO in order to climb up the search engine rankings: Read More

Just like any marketing channel, social media requires a certain set of specialist skills to be successful. Knowing how to use the software is one thing, but really understanding how social media fits in the marketing mix, the best ways to use it and how to measure success are another thing. Read More

The 2013 Brandz Top 100 Most Valuable Global Brands report was just released. Here are 10 key conclusions from the BrandZ 2013 report and the important lessons for small business.

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Sending out a survey to current and potential customers can be a great way to unlock insights and determine a path for your business. Here's how to do it. Read More