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Google Analytics is a fantastic tool, but in my experience more than 80% of the companies actively using it, are not getting everything out of it. Or even worse, are not able to increase their bottom line.

There are a lot of factors that determine how useful a tool is for your organization.

I Read More

Hiring a freelancer helps small business owners get better quality, reduce cost and improve turnaround time. Read More

An elevator pitch is a succinct and persuasive introduction of your business to a potential customer. Here's how to create your small business elevator pitch. Read More

If your online store sales are slow, it's time to take a look at the reason(s) why. Learn a few simple fixes that can make a huge improvement in attracting and retaining customers on a regular basis. Read More

Do you use a blog to connect with customers and prospects?

Wondering how to plan and publish strategic content on a consistent schedule?

In this article, you’ll discover how to set your blog’s editorial calendar for an entire year. Read More

A couple of weeks ago, I wrote a blog post about creating content that earns your audience’s attention.

Mark Schaefer swung by and left a comment — and he made a point that is dear to our hearts at Copyblogger. Read More

A couple of weeks ago, I wrote a blog post about creating content that earns your audience’s attention.

Mark Schaefer swung by and left a comment — and he made a point that is dear to our hearts at Copyblogger. Read More

It is estimated that marketers spend 10 to 30 hours a month on reporting. This is where Supermetrics comes to the rescue. Supermetrics is a powerhouse business analytics tool that brings all your metrics into one place and facilitates ease of analysis. Here's our detailed review of Supermetrics. Read More

A well designed website does more than just showcase your business. It helps you strengthen your brand, attract more customers and grow sales. Read More

Engagement in the Hotel work environment has for many years been very low. In many cases, a large portion of the workforce was just going through the motions or actively seeking to disrupt other employee’s productivity.

With Social Media people are now aspiring to make a difference in Read More