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Do you currently have a logo for your brand or online business? If you don’t, then you are missing out on one of the most important aspects of having a company or service that is provided to an audience. Read More

Have you ever worked with a difficult client? (As someone who waited tables throughout college, I know I’ve dealt with my fair share of impossible-to-please customers!)

But the beauty of owning your own business is you get to choose who you want to work with. Read More

Setting up new Google AdWords campaigns is relatively straightforward but a little thought and planning prior to clicking will pay dividends and avoid potentially costly mistakes down the line.[download] Read More

It’s getting colder day by day, and looks like that soon we’ll be seeing our first snow this season.

Meanwhile, let’s check what’s new in the business and freelancing world. Read More

The agency-client relationship can be fragile.

This can be especially true of SEO agencies, given the long-term commitment required to see optimal results. A lot can change during that time and, sometimes, a client decides it would be best to part ways. Read More

America’s Charities - a leader for more than 35 years in employee giving - regularly issues data-driven reports that identify trends in corporate giving and volunteering. Over the years, this Snapshot series has become a critical bellwether in employee-led corporate philanthropy, spotlighting exact Read More

America’s Charities - a leader for more than 35 years in employee giving - regularly issues data-driven reports that identify trends in corporate giving and volunteering. Over the years, this Snapshot series has become a critical bellwether in employee-led corporate philanthropy, spotlighting exact Read More

Airbnb has transformed travel and the travel experience. And this transformation has become a real challenge for many Hotels today. Airbnb, one of the biggest successes of the sharing economy, is now drawing more traffic than any other hotel brand or metasearch site. In Q1 2017, Airbnb drew 106.9 m Read More

It’s very easy to get obsessed by local snack pack rankings. For those who are not sure what these are, they’re the top 3 map listings that appear for a local search query: Read More

McDonald’s is a global force to be reckoned with in the fast-food industry. While its nearly 37,000 locations are fewer than Subway’s 44,000+ locations, McDonald’s pulls in more than twice the revenue – $25 billion versus Subway’s $12 billion. This infographic is a timeline of important chapters in Read More