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Companies spend more time and money on creative marketing campaigns to attract new customers. All that effort is useless if you do not have good databases which allow you as a business owner to know which customers are your objectives.

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You always start with an idea.

The idea may come to you from any source, book, blog, magazine, or life event. And potentially, any idea suiting your niche is good, because it can be something your readers have an interest in.

This guide is here to help you find out whether your blog idea has Read More

If you're a restaurant owner, consider these tips for protecting your restaurant fro a devastating fire. Read More

There are plenty of presentation platforms out there for large and small businesses alike. But not all work the same.
Google Slides is a dynamic, cloud-based presentation program that has started to draw in more and more business users. Yet while a vast number of workers are hopping on board in or Read More

Over the past few months there's been a lot of talk about messaging application and specifically the advent of chatbots. While it may come as a surprise to some, applications like Facebook Messenger that include chatbot functionality could actually be of great use to small businesses looking to eng Read More

Over the past few months there's been a lot of talk about messaging application and specifically the advent of chatbots. While it may come as a surprise to some, applications like Facebook Messenger that include chatbot functionality could actually be of great use to small businesses looking to eng Read More

Google recently unveiled a new video ad creation app to help small businesses create effective video advertisements. If video ads are part of your marketing strategy, then there are some key things you need to keep in mind in order to make your ads as effective as possible. Read More

Hiring the right social media manager can free your time while building your brand. But how can be sure you’ve chosen the right one? Different companies require different things from social managers. But there are a few warning signs you should look out for that could mean you’ve hired the wrong so Read More

The classic to-do list can be useful tool to facilitate productivity, but it’s not without shortcomings.For instance, assignments on your list may involve a series of interconnected tasks, or require multiple steps that you can’t easily describe in list format. Sometimes in the midst of carrying ou Read More

Pinterest and Instagram are exceptional channels for audience growth and engagement.

But as marketers, what can we do to convert those followers into customers? In this post, John Stevens walks us through some actionable tactics we can use right away. As well as great examples of brands doing i Read More