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If you're a large publisher, you may be wondering if -- and how -- featured snippets are affecting your organic search traffic. Columnist Glenn Gabe explains his process for identifying and measuring the impact of these direct answers in search results. Read More

Many of us saw this coming, but now it’s official — Google Plus Photos is shutting down and it’s days are numbered. According to an official Google Plus post, Google confirmed that the struggling photo sharing service that was a part of Google’s dying social media platform will cease in August. Read More

Business Insider estimates that Americans spend more of their time on social media than any other online activity, including email. Because of this user engagement, using social media to promote your business can be one of the lowest cost channels in your marketing toolbox — but realizing a busines Read More

There is nothing more devastating than receiving a stream of negative reviews on social media. How do you deal with it? Here are some tips that can help you avoid it. Read More

Can’t find a location for your business? Try one of these 5 unique location ideas over a traditional storefront. Read More

Can’t find a location for your business? Try one of these 5 unique location ideas over a traditional storefront. Read More

5 lesson on how we can overcome our fears, and start living up to our full potential. Read More

[Free worksheet download] As a small business owner, how often do you look at the big picture of your marketing? It's easy to get caught up in the granular aspects of social media, advertising and so on, but when we lose site of the big picture, we will get off track. This is part one of my 7 part Read More

Is the secret to a long lasting business having women in leadership roles? A recent survey conducted by Kennesaw State University in conjunction with EY suggests the answer is - yes. Read More

This month is all about the trends that are shaping the future of our work as content marketers, and in Episode 132 of the Content Marketing Podcast, we talk about the growing necessity to open our wallets and promote our content.

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