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Google’s latest update prioritized sites with a “mobile version” for mobile users, but if future trends dictate that eventually desktop searches and web navigation will become obsolete, is it better to go mobile only with your site? Read More

What? Readers aren’t here for my articles…

By now, it’s old news that the majority of Internet users are not here for the articles. When Slate asked Josh Schwartz, a data analyst from ChartBeat, to look at how users scrolled through Slate’s articles, he found that within a few hundred words, mor Read More

What? Readers aren’t here for my articles…

By now, it’s old news that the majority of Internet users are not here for the articles. When Slate asked Josh Schwartz, a data analyst from ChartBeat, to look at how users scrolled through Slate’s articles, he found that within a few hundred words, mor Read More

As a society, we are in the midst of a demographic transition: namely, experienced and knowledgeable baby boomers are either retiring or considering retirement, while ambitious, talented millennials and gen-Yers are rising through the ranks. To truly capitalize upon this generational shift, we need Read More

“Everything should be as simple as possible, but no simpler!”, courtesy of Mr. Einstein. This is also true of how we go about handling tasks. Applying simple, basic principles can often give a jolt of productivity to our working lives. Today, I present one such principle – chunking. Read More

With the advent of online merchandising, transcription has reached new heights. Transcription services are being widely used for transcribing interviews, conferences, seminars, lectures, meetings, webinars, court hearings and more. Let’s have a look at a few intresting facts related to transcripti Read More

The amount of retail brands benefiting from the use of social media is ever-growing. Many of the more popular retail brands now understand how social media can impact consumer engagement, which in turn can directly increase brand awareness and online purchases. This visual delves into the value of Read More

SEO vs Building an Online Presence
Most people will tell you that both of these are the same no matter how you look at it. Well, sorry my friend, but this is like trying to compare Apples to Oranges.

What I want to explain today is the difference in the two so you as a business owner online or Read More

Old-school journalistic ethics guidelines are respected not just in print, but also on the internet, and can help you become an A-list blogger. Read More

It is crucial for small businesses to start creating and incorporating video as part of their content marketing strategy. It has been said that 74% of all internet traffic will be video by 2017. Now I don’t know if it will be that high, but even at 50% or 60% you are missing out on a lot of potenti Read More