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Google+ isn’t dead, far from it in fact.

But, I know a lot of marketers are still on the fence about Google+.

A case study by Forrester Research gets cited a lot when people look to validate the social network as a viable channel.

While Facebook is still in the lead when it comes to brand Read More

M2M connectivity can best be described as devices that are capable of communicating with each other, without the need for human interaction. Read More

The customer is the most important person in a business and this carries more weight for a new business. New businesses are in need of customers because this is the driving fuel of any business. Without customers, any business is a dead operation that only spends and doesn't create income. Read More

Our workforce, work spaces, and the ways we conduct business on a global scale are changing dramatically. The traditional office filled with workers secluded in cubicles from 9 to 5 is rapidly being transformed into highly innovative and functional workplace of the future. Read More

To find out the benefits, consumer habits around digital coupons (including how they tend to find them), as well as interesting statistics about how they can help with customer engagement on Social Media, check out this infographic by Vouchercloud. Read More

How many emails do you get every day? How many email accounts do you have? How many social networks do you belong to? How many invitations to join new social networks do you get per week? How many directories are you listed in? How many newsletters do you subscribe to? How many groups do you belong Read More

If you wish for your blog to remain stagnant, here are what to do but i see no reason why you wouldn’t want to see your blog expand. Nevertheless, if you were just joking and seriously needs to boost your blogs traffic, take advantage of these techniques and apply the opposite. Read More

Human behavior is a funny thing. And by “funny” I actually mean strange. When you know about these behavioral quirks, you can set up your marketing practices to encourage the outcome you’re after.
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I started my series Business Boosting Books. I'll share the Cliff’s Notes version of a business book so that you can glean some of the benefits without spending hours of your free time. Read More

By Christopher Austin

How do we build mutual business negotiations? Is it even possible to close a deal that is beneficial for all parties involved? Surprisingly, yes it is. In business, there are ways of reaching mutual ground without having to give up too much equity. In simple terms, negotiat Read More