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Brand journalism is firmly established; the thought that any major company wouldn’t set aside a portion of its marketing budget to create its own publications was outdated even before the internet changed everything. John Deere developed The Furrow in 1895 to share news and stories that would inter Read More

To learn more about LinkedIn's potential for business owners, we asked entrepreneurs: How do you utilize LinkedIn's publishing tool to grow your company? Read More

While you may already have a landing page devoted to a final sale, conversion, or free trial, you need more than one page that leads your potential customers in the right direction. Read More

Today we take selfies to record memories, show off our cute outfits and even to make our Facebook friends jealous. But will selfies ever be used for reasons less vain? According to this video by Forbes, absolutely yes. The selfies of the future can help doctors like dermatologists and ophthalmologi Read More

Getting started on Social Media, angry leaders, digital marketing strategy, hiring an accountant, communication tools and much more in this latest #TYBCommunity post. This is our community news round-up where we share information from the blogs and other sources we follow. Read on to find out how y Read More

There's a lot you can learn from a "Don." So pour yourself a scotch and soda and get ready for some great business lessons you can take away from Mad Men. Read More

Fostering loyalty amongst clients and customers is one of the best ways to secure repeat business. Fortunately, as a business owner you are able to deduct the cost of gifts purchased for clients (up to a limit), making generosity an even smarter choice. Read on for how the limit works, how to make Read More

Speaking on cruise ships sounds exotic and adventurous. And for many speakers it is. Cruise ships need to keep their guests happy with lots of entertainment, and lectures are a part of that. The cruise industry is a $37 billion dollar a year business and still going strong. Read More

Does listening to music improve productivity? Here's several studies and research that proves why it does (and why you should allow employees to listen to music at work) Read More

Have you ever had a dream you’ve always wanted to work on but couldn’t ever dedicate enough time to do it? Kickstarter is a crowdunding site that can help turn your favorite hobby into a profession. As impressive as Kickstarter success stories are, though, not every project is guaranteed to work ou Read More