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Biometrics is a field that concerns mainly with the authentication of data using the physical and behavioral characteristics of a person. Learn how biometrics on smartphones is making our lives more easier and secure. Read More

There are about 725,000 (and still counting) native iOS apps for iPhone, and thousands of apps used by bloggers. The purpose of these apps would be to make the job of the blogger easier, improving work and productivity. The list of apps would thus be endless, but here are ten iOS apps that will mak Read More

Small business owners may look at data about marketing budgets and be discouraged by how little they have to spend in comparison. Chances are, they're comparing themselves to much larger companies—apples to oranges. This online marketing trends report was compiled from a survey of marketing agencie Read More

We take a look at some of the reasons for having a membership area, login options, content ideas and the first steps to planning and setting up your secure area. Read More

Demand generation is the topic du jour in the marketing world … but what the heck does it have to do with content marketing? Read More

Mobile marketing is pretty much like traditional marketing. You have to do it in the right way, through all the right channels to get through to the target segment. Interestingly, mobile marketing through smartphones and tablets is getting increasingly popular. Read More

The number of people using smartphones is growing at an exponential rate. If you want your business to connect with existing customers, and gain new clients, it's essential to get into their smartphones. Check out 10 reasons why your business needs an app Read More