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There are a lot of businesses sending marketing messages for in-person events these days. Let's face it, the more personal you can be with your customers and prospects all the better, right? So how do you pack the house for your holiday event? Read More

Read this email marketing List Building tip and others at the VerticalResponse List Building Bank.

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The Wikipedia defines "loss leader" as "a product sold at a low price (at cost or below cost) to stimulate other, profitable sales." I thought about this subject because I was looking through my inbox the other day and ran... Read More

Business owner s and shoppers alike want to save time during the holidays. Shoppers are shopping online to avoid crazy crowds, shipping products themselves and gift wrapping. Business owners need to think about saving time as well so they can... Read More

Every business is focused on building their lead lists, their customer base, their email marketing lists and their social media followers. And chances are that you’re sending out email campaigns. So you might ask, if I’ve already got the email address of the person I’m sending to, why should I incl Read More

Today is November 1st, crazy isn't it?! Time is flying by and the holidays will be here in just a few weeks. There is no better time to hop on Twitter and join us for our FREE #VRTweets Holiday Twitter... Read More

VerticalResponse's Social Media Manager, Poppy Thorpe was asked to participate in an interview for About.com's Online Business Section. I thought the interview was full of great email marketing and social media tips that are perfect for any business. Read More

Article from VerticalResponse's CEO, Janine Popick featuring 8 places to find Advocates for your Business! Read More

Averaging 65 million tweets per day, information flies by quickly on Twitter. Until you make that dreaded blunder of a tweet gone wrong. We’ve all done it in a moment of being in a rush, frustration or even intoxication. Here's how to avoid Twitter regret! Read More

Enhance your social media presence and grow your email marketing list by hosting a live Twitter Chat. Read More