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Make your Google ads work harder for you by taking advantage of Google optimization tools. Here are 4 Google AdWords optimization tips. >Read On Read More

Google has made significant changes to its ad features. See an immediate increase in your click thru rates with these new Google Adwords features. >Read On Read More

Learn a powerful way to get prospects who have already taken action and clicked on your ads to come back into your sales funnel. This article highlights HVAC examples but the techniques can be used in any field. Read More

You don’t have to be a professional copywriter to write an advertisement that converts leads. You just need to follow a system. All it takes is a proven formula you can use every time you build an ad. In this best practices article I’m going to walk you through the success factors that go into a to Read More

Open up the door to potential cross-sells. Learn more about the Free Furnace Safety Check campaign. >Read On Read More

Just because you’re not a world-famous scientist doesn’t mean you can’t make an impact. All it takes is a little inspiration to change the world. Here are some important inventions throughout history made during the month of November to motivate you! Read More

Develop relationships with new customers through repair and replacement leads with this helpful furnace tune-up advertising strategy from Admachines.com Read More

When someone clicks on your Google ad, you’ve already paid for the click. It’s the job of your landing pages to take that prospect who clicked and convert them into a new opportunity. There are several ways to enhance your landing page performance so you are converting more leads without having to Read More

Since it hardly costs any money to create simple content online there are many people doing it; some professional and some mediocre. Professional content creators are traditionally very good at promoting their content, they learn with experience and refine their strategy by removing the dead weight Read More

When you know how to use pay-per-click and position it in the right way, you’ll find that you can actually generate leads through a finance offer—and I’m going to show you how. The goal of this campaign is to deliver extreme perceived value in your local market. Read More