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How can Shift10 Day help you get exposure for your small business (and sales!)? Learn more about this exciting day and how you can get involved. Read More

Wanna be a better marketer? Google’s new Primer app is a fast, fun, and free way to learn marketing in under five minutes a day. Read More

How early should your retail business start promoting holiday shopping? This year, the answer is “earlier than ever.” The way the holidays fall in 2016, as well as some important changes in consumers’ attitudes, could have a dramatic effect on customers’ shopping patterns — and your store sales. Read More

Twitter isn’t just a social media network. Over the course of the last decade, the microblog site has emerged to become an integral part of global society in its own rite. Twitter is a place where anyone can find fame, elections are fought and won and news travels the globe at break-neck speed. Bea Read More

Neuromarketing is a new field that seeks to combine the latest research in neuroscience with trusted marketing tactics. In this piece, Shaheen Adibi takes a look at well-know cognitive shortcuts, and shows how your business can exploit these shortcuts to gain trust, build brands, and make more sale Read More

Talking about the latest news and trends in a way that ties them to your business is a great tactic for generating interest... so why do so many companies do it in a way that makes you just cringe? In this post, content marketing expert Carly Schoonhoven breaks down the big successes and failures r Read More

Are you a Branding Genius or a Branding Dunce? If you’re a regular reader to the Visible Logic blog, you should be a Branding Genius by now! Assess your Branding IQ with this simple, 10-question quiz. Read More

Did you know? Election 2016 is actually a case study of two of the biggest sales funnels in HISTORY.

This article breaks down the key points for each, from retargeting to emails to landing pages. We show you which candidate's conversion game has the edge.

The 2016 Presidential Marketing Funne Read More

Starting your own business is an exciting first step into the world of entrepreneurship. It’s also the beginning of your relationship with the IRS. Here are the record keeping basics. Read More

While they may not be the top thing entrepreneurs think about, lawsuits are not something to be to taken lightly. One of the most common legal threats facing small business owners is the risk of employee lawsuits. Luckily these are avoidable when you take a few precautions. Read More