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Email copywriting is hard! These tips help you inspire action with compelling CTAs.If you’re a writer, you may be familiar with the term “targeting”, wherein you place the most important word at the end of a sentence and work backward to ensure every word that leads up to it builds momentum. Read More

Today, I am starting a new column here at Small Business Trends. In addition to my regular weekly articles that focus on data-driven discussions of entrepreneurship, I am going to cover my experience as an angel investor in two new monthly columns. Below, we will focus on the top three things that Read More

Thinking of incorporating a cute four-legged creature into your company’s next marketing campaign?
If you’re doing this on the web, you may naturally think that cats would be the way to go. After all, there are some pretty famous online cats and cat memes. Grumpy Cat, LolCats, Lil BUB to name a Read More

There are a few, telltale signs that an employee might be ready for a management position within your company and ready to take on a small team of their own. That’s why we asked 11 entrepreneurs from Young Entrepreneur Council (YEC) the following question:
“What is a telltale quality of someone wh Read More

Thinking of new ways to market your business? We’re giving you 5 strategies to use Snapchat to maket your business. Read More

I realized the other day that my business wouldn’t exist if it wasn’t for content curation.

When I was working for other companies, figuring out my place in the marketing world, it became clear that I also needed to work on my personal brand (regardless of how much I disliked that term at the ti Read More

Your managers may need help to fulfil their role, because they were not originally hired on the strength of their management skills, but for their technical skills and knowledge. Read More

Creating pillar content and promoting that content can all help with link building and in turn the DA score. Check out this infographic by Digital Next for more tips on how to increase any sites Domain Authority. Read More

Here's a list of 20 of the best business blogs with expertise in entrepreneurship, SEO, content marketing, general business tips, and more! Read More

PwC has released its annual Entertainment & Media Outlook report, which offers insight into both the online and offline advertising markets. Now in its 16th year, the report specifically projects growth for advertising markets in the United States through 2019. Read More