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Most successful small businesses owe their growth and success in large part to strategy and strategic planning. Success is accomplished through a combination of strategic thinking, planning and management. Adopt a strategic approach to business operations to clearly define your direction to success Read More

The recent victories were not merely political successes, but demonstrations of the immense potential of advanced marketing and advertising methods.

We’ll look at three key areas in this article:

Why are emotions so powerful in decision making?
What is psychometric testing – the Trump and Br Read More

A content strategy sets a path to create, distribute and track the usage of content in relation to the buyer’s journey and the marketing touch points in the sales funnel.

Some experts think content strategy should be separate from content marketing strategy, but for the sake of simplicity we can Read More

It is important to make consistent improvements to your business. Here are Five Things That Can Boost Your Business. Read More

Gary Edwards, Marketing Manager at CVS, has collated five points on how owners can increase the value of their business before a sale in just 12 months. Read More

As social networks go Facebook is harder to crack than some of the others. However, that doesn’t mean you should neglect it from your social media strategy. If done well, Facebook marketing can bring you some great results still. It is far from dead. For sure, Facebook marketing is changing. It jus Read More

With the growing penetration of mobile devices in our life, the rise in mobile technologies is evident and inevitable. This technology has initiated many transformations across the industries. Read More

Marketers and publishers know that expressing yourself within a confined word count is challenging. And, as the social communication landscape has evolved, many brands have turned to multimedia content—like GIFs and images—to express emotion, add personality and engage with their audiences both whe Read More

It’s time to reward yourself, so sink your teeth into this week’s roundup, which includes news about mobile consumers, post-Brexit prices, and media regulation.

If that’s not enough, head on over to the Internet Statistics Compendium for more. Read More

Talk about the best onboarding experience ever. Look around the internet and you’ll find plenty of stories regarding onboarding experiences that are great and some, downright horrible. And in fact, more often than not, employees go through a horrible one.
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