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Google AdWords marketing is a mystery to many. It is important to understand the fundamentals of an AdWords campaign to derive maximum mileage from it. This helps in managing a robust campaign and maximizing the ROI. Read More

This September, the United Nations is promoting a new sustainable development agenda by encouraging countries to adopt a set of global goals to end poverty, protect the planet and ensure prosperity for all. Read More

It’s a shame that people can start a business without choosing a business structure (by default, it’s a sole proprietorship or partnership, in the case of two or more individuals, unless you file paperwork for other types of business structures). Most entrepreneurs aren’t well-educated on what each Read More