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There are over 200 ranking factors, including a whole host of variables. We break down the ones we think are the most important. Read More

Microsoft CEO Satya Nadella has backed off from his remarks, but the bottom line is that Microsoft, along with much of the tech industry, still sees women as second-class citizens. Read More

While the New Year is still around the corner, now is the time to start planning how you’ll ensure your customer relationships remain on the right track in 2015. But don’t wait until January 1st! Now’s the time to create a plan and start executing so that next year you’re not scrambling to provide Read More

There is no secret that consumers’ respond better to visual marketing and this is one reason infographics became an instant home run when they burst onto the scene several years ago. Read More

In times of high use of social media and ever increasing personal visibility on the internet, it’s never too early for students to start thinking about connecting with those who may be able to give them a head start into the career which they’ve chosen. Tutors, teachers and lecturers have an import Read More

Did you know that auto-posting to Facebook decreases interaction by 70%.

What if I told you that, a call-to-action in Pinterest's Pin description sees an 80 percent increase in engagement, and that shoppers referred from Pinterest are 10 percent more likely to make a purchase on your website tha Read More

When you are trying to fill an event, you want to know not only how many people plan to attend, but how many will likely show up. Years ago, I used to run a lot of free programs, hoping to get as many people as possible to attend. I figured paying for the event would be a barrier and keep prospects Read More

Looking to jazz up your headlines with some click-generating words? You’re in the right place – here’s a list of 15 must-use words for headlines. Read More

Are you trying to create your first infographic and don't know where to start?

Here are my favorite (FREE) tools to help you create and share an infographic with examples from one I recently made myself. Read More

Your customers can be the greatest salespeople on your team if you empower them to be brand advocates, and reward them for a job well done in the same way you reward your best employees. Read More