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Now in its sixth year, the latest annual lists of the ‘Top Ten’ most influential people in the corporate e-learning sector – in the World, North America, Europe, the UK and Asia-Pacific. Read More

I’ve had this question in my mind for quite a while; What is the relationship between social media and PR? I’ve always felt unskilled at PR, yet social media excites me. And as I looked at which kinds of people were picking up on social media and how firms were using it – I noticed that it seemed Read More

The following discusses an overview of the listening part of Social Media Marketing to give you a clear understanding of how it works. Read More

When people search on Google and your blog appears in the search results pages (also called SERPs), there are certain elements that can attract users to click on your link. I'll tell you what those elements are and how they've gotten through more clicks (CTR optimize) from the pages of Google. What Read More

2014 was a year of some big affiliate marketing mergers, acquisitions, researches, new educational opportunities, and other advances. More in this blog post of mine. Read More

While you don’t have to miss out on holiday cocktails or stay inside from a sledding trip to handle your social media channels, you can take some simple steps now to make sure your online profiles start 2015 on the right foot. Read More

There was a time when group buying virtually snatched the popularity away from all other e-commerce models. But that day is long gone. Today, group buying is anything but sought after. Read More

A new year is upon us, and it’s time to reevaluate our strategies, set a course for our marketing spend, and move forward in the most logical, cost-effective way possible for our businesses. In the world of SEO, you can’t take anything for granted. The landscape is constantly shifting in [...] Read More

What an incredible year 2014 has been! This year saw the Tour de France commence with the Grand Depart in Yorkshire; digital innovation at the Glasgow 2014 Commonwealth Games; another great Buy Yorkshire conference for Yorkshire Mafia, with Janet Street Porter and John Torode among the brilliant ke Read More

If you are a small business that is weighing the advantages of advertising versus public relations, there are some compelling reasons for making PR a cornerstone of your organization's strategy of growth. Read More