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Wait. What? Switch your PPC campaign back over to broad search? That's what expert Paul Granger of Website Promoter says... he offers up multiple advanced tactics for making the most out of your PPC campaigns in this guest post. Read More

If you are new to online advertising and trying to decide whether to use Google Adwords or Facebook Ads, then this video is for you. We discuss both Google Adwords and Facebook Ads and all of the differences between to two and how each platform works. Read More

There's a right way to research a franchise and there's a wrong way. Buying a franchise is a big deal. Huge, as a matter of fact. You need to know what you're doing. Start here! Read More

B2B and B2C have different ways of doing business, which is why the approach to PPC is also different. As consumers, we may research a product or service before purchasing and often do not consult anyone else before buying low dollar items. We click an ad for an item, then purchase immediately or v Read More

Using jargon might make you think you're being impressive, but it doesn't help communicate. If advertising is about anything, it should be about communicating with ordinary people. Read More

Maybe...just maybe, you're sick of watching your boss make all the money. (Or at least most of it) If that's the case, maybe it's time for a change. One that mostly benefits you. Some ideas are included here. Read More

Want to increase your landing page conversions?
Video is the way to go!
In her latest Pagewiz post, Elna reviews solid strategies for putting video into your landing pages Read More

If you're looking to buy a franchise business, my answers to these franchise questions will help you a lot. Are you ready to learn about franchising? Read More

Apple is the standard-bearer in creative business practices. It's easier than you think, though, if you're looking to replicate their success. Here's how.
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File this one under "Weird Franchise News." The owner of 70 Dairy Queen franchises in the Southwest, has just filed for bankruptcy. That's right: In a warm climate. Read why. Read More