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You know social media is the wave of the future.

You don’t know, however, just how well you can use that social media for your own business.

Is it really necessary for a software design firm to “tweet”? Or should business comprised of engineers be “tumbling?”

Perhaps not.

But there is o Read More

A few months ago, I went to a friend’s blog to search for a great post he had written and I had previously left a comment on. I wanted to add a link to his article in a new blog post I was working on because I knew that the information in his post would be valuable to my blog readers. It’s also a g Read More

Adding video production to your social media tool box is essential today for both business and pleasure. According to the web tracking-and-measurement firm ComScore, 89 million people in the United States are going to watch 1.2 billion online videos today. Read More

Online marketing expert Jameson Ballinger takes small businesses through the value of online web analytics and how leveraging this data can grow a business's customer base. Read More

Gone are the days when a search query simply involved a string of words. Today's queries include all sorts of implicit data — location, device, etc. — that add to the search engines' understanding of what searchers really wanted to find. That fact has some very real implications for the way we thin Read More

Seth Godin wants to take over my blog. He is no new name to most of us. He’s one of the figures that inspire a lot of people. Read More

While a small business can not think about outsmarting the big guns when it comes to the infrastructure or the manpower, it still can win the fight via Internet marketing.

So, what is the next best thing? Email #marketing is one such medium which is not only versatile but also equally fruitful. Read More

Hi! One of the questions that I ask my coaching clients often is "How else are you planning to use that content that you just worked so hard to create?"

Blog to Book,
Book to Hangout,
Email to Blog...

The possibilities are limited by your imagination. Read More

If you present yourself as some kind of an expert, you'd better be able to back it up with powerful content. Find out how powerful content always trumps guru. Read More

Keyword research in your niche is an important part of marketing your business website. But you don't need to be an expert to get started. Blogger Carlos explains and shares a video on the importance of using keyword research when setting up a blog or other website as a business. The thing to remem Read More