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Analyzing a company’s Definition of Done (DoD) can tell you a lot about their work ethic and what they put the ‘quality’ sticker on. A Project Manager/CTO explain a few concepts about and around DoD to make it clearer. Read More

A quick description of my all-time favorite productivity tool and how it helps me stay on top of everything I need to do. Read More

Mental health has been making the headlines recently. Companies are realising that they need to promote good working practices by training their managers in mental health awareness and remove the stigma surrounding mental health problems. Read More

Who would you listen to when it comes to ranking your blog or clients’ sites in Google?

Someone who just writes about it or someone who actually does it for his sites and for clients’ sites?

How about someone who is an award winning blogger himself, but makes a staggering $20,000 to $30,000 e Read More

Facebook reigns supreme as the king of social media. No other platform comes close in terms of flexibility or reach. It’s a wonderful tool to draw attention your Shop and get an impression of your customers. In other words: it’s a goldmine for your marketing efforts. Here are seven tips that will h Read More

The challenge is not in “doing” social media, it is in implementing a marketing strategy for your business that integrates social media with your already existing (and successful) practices. At the end of the day, many of our clients and our readers have real “bricks and mortar” businesses and need Read More

Google is taking personalized search a step further with a new “Personal” tab which has been recently rolled out in search results. Read More

In the last decade the way we research, plan and purchase our trips has changed dramatically. This is what Google has called The Travel Customer Journey. A disruption made possible - again - by the smartphone.  Read More

Proximity Marketing Solution has been on the rise across the globe for a long time now. Retailers realize its’ importance
in enhancing the customer experience. Read More

As a marketer, you probably have to do a million different things every day.

Catching up with outreach emails, keeping your social feeds updated, manipulating SEO data, coming up with content ideas…
Read More