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Are you starting your list from zero? Or maybe you're already putting a lot of energy into building your list and still only seeing a handful of signups per day? I feel your pain… I was there just a few months ago and now I’m growing my list at around 700-900 a month.
In this post I share the top Read More

The sad truth is that most small business advertising campaigns fail. To run a successful advertising campaign, you need to have many parts all working together to create an advertising campaign that produces a positive ROI for your business. Read More

Are you getting ready to start a Google Adwords campaign and not sure if you should do a search or display network campaign? In this video, I discuss the difference between a search and display network campaign and when you would want to use each of them. Search campaigns are much different from Read More

Tom Andrews, direct-response copywriter, tells you why the length of your sales letter does matter.

There's a harmful myth circling around the copywriting industry that long form sales copy is dead because people have short attention spans these days. Whilst, yes, people do have short attention Read More