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Facebook brings distant people together. It helps us share our lives with people around the world. Unfortunately, if you open up your life on social media, privacy is a big concern. According to Huffington Post, only 3% of American adults trust Facebook with their personal data. The data available Read More

A new infographic reveals the top reasons why consumers feel connectied with brands and the results are telling. Affinity comes when consumers feel that a brand cares about people like themselves, and when the company is run by people like themselves. Read More

Many of us are familiar with livening up our texts and personal posts through the use of emojis. Whether it’s a smiley face to convey thanks or a bashful face when apologizing, emojis can effectively express emotion without words. But before you decide to use this method in the professional sphere, Read More

Most stores started looking at online space a bit more intensely trying to figure out a strategy to tackle the new breed of consumers – who turned to their smartphones than the stores to shop! Read More

While helping clients deal with major algorithm updates, troubleshoot technical SEO problems and more, I’m often auditing large-scale sites. That almost always requires a thorough site crawl (typically several crawls over the life of an engagement). And when you’re hunting down SEO gremlins that ca Read More

Many organizations have a need for small task and projects that do not require a permanent setup. There are times when companies do not plan to take on operational activities by themselves and look for contract services which can take care of these activities for them. Here they have ample contract Read More

People have a misconception of the role played by web design of a website. Many people consider web design as just a tool to improve the feel and look of a website. However, your site should look more than a digital brochure. You can achieve different business objectives using web design as a tool. Read More

Did you know 71% of all online time is spent over a mobile device in the US? Geofencing targets those on their mobile phone with your ads in a specific area – such as your business location or your comp... Read More

Have you ever been on your phone searching the internet and landed on a website you just could not read?

The writing was so small and it took forever to load.

You may even had to use your thumb and forefinger to expand the screen.

OR if you are like me, you just hit the back button and mov Read More

The initial outlook appears easy; acquire customers, deliver a product, and BOOM! You're making money. And then you get into the overhead. It can be mind-boggling to begin calculating all the defined ways your cost can outweigh your gains. One of those very important algorithms for small businesses Read More