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As a small business owner, there’s a lot to consider in the first few months and years. Whereas larger organizations have the ability to absorb costs and spend their way to success, smaller brands rarely have this luxury. If you want to be successful, you’ll have to learn how to operate within your Read More

From bars and botanical gardens to Best Buy and Bowling Green, here are a variety of ways different organizations have used Pokémon GO to connect with the app’s users. Read More

Knowledge is power, which is why we were so excited to take a look at IBM Marketing Cloud’s 2016 Email Marketing Metrics Benchmark Study. Here are some of the key takeaways. Read More

We know how important it is to keep an eye on the numbers. But what about those "soft metrics" that are harder to track—things like employee satisfaction? They may be more difficult to pin down, but overlooking them can spell trouble for the health of your company. Read More

Smart branding means taking the trends, data and keywords and turning them into something that is uniquely yours, that speaks with your voice.

So if you didn’t start blogging just to make some money off AdSense traffic, this article will guide you to monetize your blog and grow your brand. Read More

Understanding how employees in your company use Office 365 is imperative in helping to drive more usage and getting the best value from your Office 365 investment. The Office 365 admin center now has a new reporting dashboard to help give IT greater visibility across SharePoint, OneDrive for Busin Read More

After evaluating eight different vendors along 37 criteria, Forrester recognized Microsoft Azure as a leader in their Big Data Hadoop Cloud Solutions. Microsoft Azure was named one of the four leaders and placed ahead of Amazon Web Services, IBM, and Google in terms of both their current offerings Read More

Social media is a critical part of any business trying to build an online presence. But who has time to hang out on social media when there’s a thousand other things to be done?

What if I told you there was a way to make it look like you’re always on social media without the hassle of spending Read More

Social media is a critical part of any business trying to build an online presence. But who has time to hang out on social media when there’s a thousand other things to be done?

What if I told you there was a way to make it look like you’re always on social media without the hassle of spending Read More

Having such a controversial theory as my baseline, I immediately started thinking what would be its logical consequences into people’s fundamental life choices.

If the human being loves to follow the masses and that’s how he feels biologically comfortable, we can then establish a parallelism, fo Read More