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Every small business owner wants to get the biggest bang for their time buck, especially when it comes to social media. This blog series will give you a deep-dive into individual social platforms and how using their unique features can give you a leg up in the social game. Today, we’re looking at s Read More

Social media engagement has been in the shadows as a goal and metric, but it seems that in 2016 audience engagement gets to (finally) shine! Here are 8 steps to increase your social media engagement Read More

With any family business, there will inevitably be some form of conflict among the family members. As a family business manager, you need to be prepared to resolve and minimize these differences when they crop up. Read More

Unless you’re on “Duck Dynasty,” the old “walks like a duck” theory of business is a terrible strategy. Remember, Ducks don’t soar. Here are new ways you, your company and your sales team can compete succeed and win. Read More

Health wearables and their apps can offer solutions that meet real needs. They might also translate to some serious cost reduction for patients - and profits for small businesses that can find the right niche. Here are some ideas. Read More

In the US case, where entire magazines have shut print and gone totally online – the best exemplar being Newsweek, this comes as a bit of a shock. But this is what the publishers of these magazines had to say for their reverse journey to print. Read More

Website Magazine is the leading print and digital publication on Web success, covering search marketing, social media, software, web design, development and more. Read More

It's an interesting question. And if you haven't answered it yet, there's no time to the pressure. You see, there are at least two ways to measure success, Seth Godin observes. One is to determine whether your business is performing well. Do you have enough cash flow? Can you pay your bills? Do you Read More

Facebook Marketing is one of the most effective social media marketing strategies there is. Know it's pros and cons and see if it's right for your business. Read More

Most people assume that viral content is a matter of luck. Luck can play a part. Sometimes a piece of content happens to coincide with a relevant news event or it happens to get in front of the right influencers, and zoom, off it goes. But in reality, there are certain commonalities that most viral Read More