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Visitors to your website will use your FAQ page when deciding whether or not to make a purchase. Taking the time to develop an optimal FAQ page is important, as the points it clarifies may give a visitor enough confidence to become a customer.

The purpose of an FAQ page is to answer a potential Read More

Everywhere you go now, in almost every type of business advertising, QR codes are likely to greet you. Featured on signs of all sizes – even some billboards – and printed items like brochures and fliers, these codes function basically as links to web pages. How do they work, and how could they bene Read More

If your company uses webpages, blog articles, press releases, or other forms of online communication, chances are you would like to increase your traffic from Google. This article will walk you through the dos and don’ts of each online marketing communication strategy, offering simple tweaks toward Read More

The key to developing a successful strategic marketing plan begins by re-evaluating your marketing and content development plans. Here's how to make social media, SEO, analytics, blogging, and content development work together synergistically. Read More

The decision to hire an SEO company isn’t made lightly. The types of businesses that hire a firm as opposed to hiring someone in house to do the work typically have a limited budget and SEO work requires a significant investment. Read More

The question I often get asked about is: what to look out for before guest posting on major sites? People want to know if guest posting is the real deal, and if they would need a specific strategy, before approaching the big sites. Read More

Should your small business use QR codes? In this short article, we answer these 5 big questions: How do QR codes work? How are they used? How do I get people to use my QR code? How can my retail store or restaurant use QR codes? How do I get a QR code? Read More