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Do you find it challenging to keep up with your social media? Are you overwhelmed with tweets, posts, mentions, hashtags and friends requests?

Here are 3 tools that will help you manage your social media and help free up some valuable time for other aspects of your business. Read More

integrate videoAs you develop your integrated marketing strategies for 2014 and beyond — whether your goal is better search results, lead generation, brand awareness, share of voice or a wide variety of other things, video is nothing less than imperative. Read More

It’s not uncommon for today’s job seekers to forego traditional resumes with more creative, visually compelling digital resumes. Check out these four examples. Read More

You need to think of yourself as taste makers, curators, cultivators, community managers, the people in charge of knowing all there is to know about a subject and bringing that to life and to the people in whatever format they want it in. It’s time to move on from protecting your medium turf and ti Read More

And that’s perfectly okay. As marketers, we bear a lot of responsibility, ultimately to our company’s bottom line. That makes it easy for us to become overly attached to familiar strategies. Read More

At a certain point, every small business owner is going to need to make arrangements for the future of their small business. Here are five tips that can help make this daunting task a bit easier. Read More

In looking at the story of a former Trader Joes vendor sueing after 25 years of doing business together, SBB offers a different but similar comparison in the small business world. In the small business version, compromises are made, but the relationship survives. A 25 year relationship is somethi Read More

This article will give you a background on why landing page optimization should be a constant practice - something you need to be doing on a monthly basis. Read More

Whether you engage on one social channel or 10, you should have an idea of what you are doing and why.

Slow down a bit and take stock of your social platforms, goals and each individual audience.

And don’t just go over it in your head. WRITE it down. Read More

Bought by Twitter in 2012, Vine is a free mobile app that allows you to create and share 6 second videos! In 2013, Vine was the most downloaded app in the app store, with the 18-to-20 age bracket most likely to use the app. It was also discovered that 64% of consumers are more likely to buy a produ Read More