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Small Businesses are perhaps the group that is most affected by Spam Referrals. If you run a website/blog and use Google Analytic to track reports, know that spam referrals routinely make their way into your visitor reports and significantly skew important metrics. This post will introduce you to w Read More

Why do many businesses who blog not take the time to reply to comments and engage with their readers? Read More

Google Analytics created three new Google analytics reports that help to tell you how users come back to your app consistently so that you can measure their value over time: The Active Users report, the Cohort Analysis report, and Lifetime Value reporting. Read More