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Are you dreaming about being a successful blogger but don't quite know how to achieve that? These 10 useful ready-to-implement tips should help you see results fairly quickly. Read More

I'm always looking for how other businesses blog, in the hopes of picking up some tips. This time, I looked at promotional products blogs and found a few really interesting ones. They're doing fun things with graphics and calls to action and pet pictures!
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Is back to school season important for your business? Take inspiration from how other small businesses are using the #backtoschool hashtag on Facebook!

Hashtags can help you get found more easily and help more people see your posts. Read More

Facebook just rolled out embedded posts to all users. This is a really useful feature: you can now include Facebook posts in your blog posts or web pages.

Here's a quick easy guide to embedding Facebook posts. Read More

Which social media site should you build your presence on: LinkedIn, Facebook, Twitter, YouTube, Google Plus? And do you still need a blog?

I help you decide in this post. Read More

What you get out of Twitter depends largely on who you're following. These tips and tools will help you find the right people to follow. Read More

Are you on Twitter? Much of what you get out of it depends on who you're following.

Here are five kinds of people you should be following (and why). Read More

The SEO industry is wrought with folklore. Much of what is said doesn’t come with the evidence to back it up. Granted, we’re not immune to truisms of our own, and sometimes it’s not a bad idea to put intuition first. But there’s a difference between truisms or ethical stances and opinions masquerad Read More

In a short 5 minutes of your time you will know how to use social media better than 80 percent of your small business peers. Read More

Are you using Google Analytics to measure your website performance? This three-post series explains important stats you should be looking at, and what they tell you.

In this post, I cover basic traffic metrics such as visits (and how it's different from page views and unique visitors), and engag Read More