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Pennsylvania legalizes medical marijuana and goes down in the history books as the 24th state in the U.S. to do so.
Surrounded by a jubilant crowd of supporters in the rotunda at the Capitol building in Harrisburg, Gov. Tom Wolf, signed the bill into law.
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Google AdWords created a new headache for digital marketers earlier this year. Google confirmed that paid search ads would no longer be displayed on the right side of a Google search engine result page. What impact will this change have on digital marketing and customer experience. Read More

Email marketing being the best channel to directly communicate with existing as well as prospect customers, is still a part of many business strategies. But as the years pass by and the need for relevance increases, the challenges for executing a successful email marketing strategy only increase. Read More

It’s not often you’ll find me writing any doomsday type of posts. But this is your AdWords strategy wake up call.

There’s a pandemic going on in almost all PPC accounts, and it’s slowly sinking your ROI without you even knowing it. Read More

These days, developing systems for your business is a must if you want to grow.

Here are the helpful tips when you develop your system.

1. Know and understand what you want to accomplish
2. Do not reinvent the wheel
3. Use different perspectives
4. Use automation to improve the process
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The internet has drastically changed how consumers behave and how businesses market their products and services. Traditional marketing models still apply, but marketers now need a whole new set of skills, as well as up to date knowledge of digital media to create their digital marketing strategies. Read More

Want to know more about 3D Touch? Here's a complete guide on how you can build 3D Touch into your app to increase engagement. Read More

One of the most important things to understand about search engine optimization, or SEO, is how search engines work. Once you understand it, you can optimize your website. Read More

You take Wi-Fi for granted but you need to understand that wireless connectivity is not magic. It’s radio waves. The radio waves are possible to be interfered with or obstructed, thereby producing dead spots or dead zones. The wireless signals cannot penetrate these dead zones and thus, the wireles Read More

If you have a large building or a sprawling piece of property and need internet access throughout, you may need to extend your wireless network. This extension will allow to maintain a strong wireless signal. There are several ways to expand the coverage if you are not getting the range necessary i Read More