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To help answer common questions about the kinds of returns companies are seeing on their marketing automation investment, pardot has created the following infographic. Take a look to see some recent statistics from industry analysts, as well as a quick overview of some of the main features and bene Read More

For many small businesses, the problem of tackling social media isn’t finding the right platform, it’s finding the time to like, post and share. If you’re not already networking on social media, you’re completely missing the boat.

We can use a simple four-hour social media strategy to budget our Read More

For freelancers, professionals or entrepreneurs (either a single person proprietorship or entity – partnership, corporation) that get to file their own taxes, you can use business expenses to lower your net income, hence, your income tax as well. These are called deductions. The Tax Deduction Schem Read More

One of the most important forms all employees must know about is the BIR Form 2316. It is something you must receive every year as proof that taxes have been deducted from your income. Read on to learn more about it. Want to learn more about other BIR forms? Check out our Ultimate Guide to BIR Forms Read More

I will have a session at the potluck (un)conference, WebCoast, on how you could support bloggers, podcasters, and other content creators.

How do you support content creators? Read More

The attention spans of online users are dropping, which means you need to be more creative and sharp in catching the interest of your readers for them to read your content from start to end. Here are a few ways to get you on your way writing engaging content. Read More

A new Google Maps project might provide a fresh way to navigate for the visually-impaired. Learn about this still in-development piece of smartphone technology in our Tek Shouts! article. Read More

On this episode of the eCommerce Marketing Podcast we have Kristen Craft from Wistia. Kristen is going to show you how to grow your eCommerce business using video marketing. This episode will give you actionable tips you can use to grow your business. Read More

The best email marketing campaigns are always a work in progress. Heres 5 things Ive learned from one of my most successful campaigns. Read More

As many of you may know, Small Business Trends has been running the Small Business Book Awards since November and boy, do we have some amazing nominations for the Best Business Books of 2014 — more than 200 of them! And now it’s time for you to vote — here is how the voting works. Read More