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Credibility is one of the rarest yet most powerful commodities online. If you have credibility, you'll be able to get people on email lists, get joint venture partners and get others to buy with ease. Without credibility, nobody will give you their credit card. So how do you go about establishing y Read More

In days gone past villages needed to make sure that water was abundant. So they made sure they dug wells that were in the right place, deep and could supply the water that was needed. When you are developing your marketing strategy the same principles apply.And here are 2 areas to consider. Read More

Here are 18 ways your social media PR is failing - a list that will hopefully help entrepreneurs and small business owners leveraging social media for stories and news coverage. Read More

Social media channels are a wonderful platform for networking, exposure, branding and to attracting traffic to your website. A well planned social media campaign will give an edge over your competitors. Are small businesses or online businesses using social media correctly? We have put together a Read More

Understanding end users goals and meshing them with cloud technology in the most seamless way possible is driving the next round of cloud innovation. How can cloud computing — in all its forms — better facilitate the digital projects of tomorrow with the least amount of friction? Read More

Jason takes a look at how MSG is battling with Time Warner by using a multi-step marketing campaign. Read More

The modern business requires effective sales techniques, regardless of the industry, in order to pave the growth path for the company far and beyond. Here are some tips for how to swoop in and get that sale, no matter what the circumstances. Read More

Interview with Carrie Wilkerson, The Barefoot Executive, on how she began, came up with her brand idea, built up her audience, and more. Read More

Last week Google announced another algorithm update, called the “page layout algorithm update”, which will target sites that have too many ads above the fold. Users find it frustrating when they click on a search result and then have a difficult time finding the actual content. Google wants to prov Read More

I met with one of the trainers on our team right after the first of the year to talk about a few of his client projects, and he shared, “I’m really concerned about the young professionals at ABC Corporation. The theme, as I talk with them, is that they’re unhappy with the lack of forward thinking a Read More