BizSugar.com › Strategy › Four Marketing Tips for Small Businesses and Startups

If you are a small business owner or someone looking to grow your startup business, the task of marketing it can seem daunting. Marketing buzzwords such as engagement, outreach and digital presence are all terms that imply the investment of human and monetary resources. Social media accounts require personnel to monitor, and marketing documents take time to draft.

Inbound marketing strategy often takes a backseat when it comes to small businesses and startups because other tasks more directly related to profits must be made a priority. The following tips and ideas can help you to get the most bang for your buck when it comes to investing valuable time and resources into marketing your small business.