To get hired or gain new clients for your business in this challenging economy, you need clearly define your value to your intended audience. A smart way to do this is with a personal brand statement—a short, one- or two-sentence slogan you use to market yourself.

Your personal brand statement is not the same thing as your job title, your personal mission statement, or even your career goals. None of these concepts are designed to sell your services to anyone.

Instead, your personal brand statement is more of a catchy jingle—one that will easily stick in people’s minds. To increase the odds of doing so, you need to ensure your statement does the following:





Comments


Written by lyceum
13 days ago

Lisa: I will do that. I am planning to do it during the next month. I will check out the R.D.'s site. I would like to have a chat with you in the near future.

All the Best,

Martin



Written by lyceum
13 days ago

Lisa: Congrats to be included in the 10 best personal brand statement (in the United States of America?)! I will link to it and talk about it in an upcoming episode of my podcast, Tea Party Media, there I talk about how your personal brand should be a "diamond". I am curious to learn more about Reputation Defender's work.

Best Premises,

Martin



Written by Inspiretothrive
13 days ago

Thanks Martin. Let me know when that podcast will be live :) You can check them out via their website.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!