If you're advertising on Google, you need to plan your ad campaigns strategically. Here's how to know you're getting the most out of your Google ads.





Comments


Written by blueboxpackaging
142 days ago

Please can you tell me the ways to test my landing pages. I mean what should i keep in mind while creating a landing page and what are the most important factors in a good quality landing page.



Written by feenalauren
143 days ago

Is google and fb ad campaigns are have similar or different?



Written by Webpresence
143 days ago

They're very different IMO, Feenalauren.. and it's all about user intent! Google Ads target prospects who demonstrate intent when they search on Google. Facebook Ads on the other hand match with a prospects interests with 'interruptive' marketing.. they are simply browsing with no real intent.

They also differ in their business goals. Facebook Ads are great for building brand awareness. Google Ads are great for putting the product or service you offer in front of the prospect when they're looking for it.

Hope that's helped!

Lee.



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