Can You Guess the 2 Most Powerful Words in Advertising? | Small business news; tips; networking | BizSugar

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Can You Guess the 2 Most Powerful Words in Advertising?

Can You Guess the 2 Most Powerful Words in Advertising? - http://www.thesolopreneurlife.com

Posted by Larry J Keltto under Advertising
From http://www.thesolopreneurlife.com 3248 days ago
Made Hot by: SJC on January 20, 2014 1:55 am

Legendary ad executive John Caples once did a study of 100 of the most effective advertisements ever written. He wanted to know which words were used most frequently in the headlines. Here’s what he found.

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Written by lyceum
3246 days ago

Good words in advertising! Are you using the word, your, often in your marketing?

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