“Congratulations — You are the Low Bidder!”

Avatar Posted by cbrendlinger under Customer Service
From http://www.awakeat2oclock.com 3235 days ago
Made Hot by: fusionswim on December 30, 2015 3:14 pm
According to Michael Porter, the guru of Competitive Strategy, anything that truly differentiates you from a competitor costs money. There’s no free lunch. “We give great service” only differentiates you from those competitors who claim to give lousy service. “We stand behind our work” only sets you apart from others who say “We take your money and run.”





Comments


Written by lyceum
3233 days ago

Thoughtful piece on pricing. I don't want to end up in the "low bidder" category! ;)



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Share your small business tips with the community!