BizSugar.com › Direct Marketing › Elevator pitch: Some dos and don\'ts (Infographic)

Imagine meeting a potential customer in an elevator. What would you tell them? How would explain, in less than 30 seconds, the value proposition of your company and why they need to buy your product or hire you?

This is what a basic elevator pitch is all about. You have to be quick, concise, and in tune with the cues of the person in front of you.