The opportunities that are available to companies online on a global scale are abundant, but challenges exist in successfully penetrating foreign markets. The primary challenge is that of localization, the process through which content is translated and made relevant for an audience encompassing cultural, social and legal norms.
Website Localization: Achieving Global Online Success (+infographic)
Posted by tomshark under GlobalFrom http://www.capturecommerce.com 4462 days ago
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