What You Need To Know About Chinese Markets

Posted by elishbul under Global
From http://tweakyourbiz.com 4550 days ago

CBi China Bridge; a design research and innovation strategy consultancy, gave me useful insights on how we should approach Chinese markets when Designing, Branding and Marketing for the New Chinese consumer.

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by BizRock
4549 days ago

Awesome post about Asian markets and lifestyle differences about Far East and West!

Thank you for sharing here!!

- 0 +

Written by elainerogers
4550 days ago

A very comprehensive and interesting read Elish, thanks for such an in-depth account of what was discussed at the talk you attended.

From a personal level, I found the comparisons very interesting, and they really must also be considered from a business perspective. I agree mostly with your very last point - that we need to understand and connect more with the East (Far East).

Frontiers are less barrier, borders are more visually decreasing, and travel makes is easier for us to experience other cultures on the ground, and appreciate the differences. We just need to get over ourselves first :)

- 0 +