CBi China Bridge; a design research and innovation strategy consultancy, gave me useful insights on how we should approach Chinese markets when Designing, Branding and Marketing for the New Chinese consumer.
What You Need To Know About Chinese Markets
Posted by elishbul under GlobalFrom http://tweakyourbiz.com 4497 days ago
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Comments
4496 days ago
Thank you for sharing here!!
4497 days ago
From a personal level, I found the comparisons very interesting, and they really must also be considered from a business perspective. I agree mostly with your very last point - that we need to understand and connect more with the East (Far East).
Frontiers are less barrier, borders are more visually decreasing, and travel makes is easier for us to experience other cultures on the ground, and appreciate the differences. We just need to get over ourselves first :)