A few years ago, I had spent some time in the sales and marketing industry, and as a professional in that industry, one of the first essential lessons in sales that was taught to me was that of AIDA. which is used to describe the four phases in sales - Attention, Interest, Desire and Action. So, what do they mean?

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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!