What Small Business Can Learn from Borders

Posted by globalcopywrite under Management
From http://mybrc.myobnet.com 4748 days ago

The downfall of Borders bookstores holds valuable lessons for small business owners. Losing sight of your core business and what made you successful can be the kiss of death.

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Comments

Written by businessavante
4748 days ago

Sad, but true, Sarah.

Even 4 years ago I could go there & buy DVDs of TV series I wanted, and find "classical" CDs (Renaissance lute, actually). They had jazz, too.

Now, bupkus.

It was particularly hard on me because I wasn't yet online (just under 1 year now).

Duncan

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Written by businessavante
4747 days ago

Exactly, Sarah! Decades ago there was the Publishers Central Bureau catalog offering tons of books - but how do I know if I want it if I haven't perused it 1st? Locally, we had Waldens & B Dalton in the malls in those days - later, Borders.

Duncan

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Written by globalcopywrite
4747 days ago

The worst thing for me Duncan, even though I am online, is the pleasure of discovery you can't get anywhere but in a real bookstore. It's just not the same following links. I want to open the book!

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