Newsflash: Your brand's content needs a personality!
Studies show that there's a positive relationship between a brand's distinct personality and how well consumers evaluate the attractiveness of said brand.
So essentially, the more attractive your brand personality is, the more likely your audience will see it in a positive light, increasing the chances of them recommending your brand in the future.
Here's how YOU can inject some personality into your branded content.
5 Tips for Adding Personality to Your Branded Content (and Why You Should do so)
Posted by pdebraux under MarketingFrom http://www.socialmediatoday.com 2663 days ago
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