BizSugar.com › Marketing › 5 Ways to Optimize Your Local Service’s Mobile Presence

We know that mobile search and local business were made for each other. Research has shown that 61% of users make local searches from a mobile device, and that a good percentage of them are looking for professional services. A recent study found that in the past year, 21% of mobile users searched for professional services using a smartphone, while 12% made similar searches using a tablet. Of course, if your business doesn’t have a site optimized for mobile browsing, you’ll probably lose most of your searchers right away. To keep searchers on your site, and encourage them to become customers, here are five great elements that your mobile site should include.