BizSugar.com › Marketing › 6 Ways To Make Mobile Email Marketing Work for Your Business

With those millions of adults checking their phones an average of 150 times daily, studies show, marketers have a potential 35 billion opportunities each day to get a mobile message through to their intended audience.

Mobile has become the dominant way the world connects. Research shows that some 51 percent of all emails are now checked on a mobile device. With the checking of emails comes the opportunity to influence engagement and buying behavior — if the messages are designed and delivered with mobile in mind.

Here are six ways to make mobile email marketing work for your business.